Mountain Home Idaho - A New Mid-Century Modern City?

Mountain Home Idaho & Travel
Last edited on February 24, 2017

The city has been told by an internationally renowned tourism expert it should think about rebranding as "mid-century modern" city to draw in tourists and visitors. Why? Because of the abundance of mid-century modern signs and architecture in the area.

"This city has been going downhill since we retired here in 1998." - Leana Crosby

Of the six hotels in Mountain Home, three were likely built during the mid-century era of 1933 though 1965. I can speak personally of only two of the three mid-century modern hotels will only say "ewwww."

Mountain Home, Idaho - A New Mid-Century Modern City In Decline
This hotel property is located just one-half mile from Mountain Home, Idaho's downtown core business district.
Coordinates: 43.125396°, -115.692060°
Link: https://goo.gl/photos/afHXs1td2jt6Azs59

If the best concept for rebranding the town of Mountain Home, Idaho is embracing the "old ewwww" and the city actually takes that expert advice, then they have other mid-century modern hotels projects that are hammer-and-nail ready. The only thing missing is the private investment into making that mid-century modern dream a reality.

Wikipedia says: "Mid-century modern is an architectural, interior, product and graphic design that describes mid-20th century developments in modern design, architecture and urban development from roughly 1933 to 1965. The term, employed as a style descriptor as early as the mid-1950s, was reaffirmed in 1983 by Cara Greenberg in the title of her book, Mid-Century Modern: Furniture of the 1950s (Random House), celebrating the style that is now recognized by scholars and museums worldwide as a significant design movement. Credit https://en.wikipedia.org/wiki/Mid-century_modern

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Originally published on February 23, 2017


Thanks,


Tim Bondy
Freelance Writer & Citizen Journalist

I am currently a proud "enemy of the American People!"

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